Medizin. Macht. Moral.
Category
Information Design
Date
1. März 2012
Client
Free Project
Challenge
People are skeptical of the pharmaceutical industry. We’ve all heard of fraud and corruption but are often afraid to face these aspects of a system that we all rely on and want to trust.
Medizin. Macht. Moral [engl.: medicine, power, moral] dares to shine a light on this infected system.
Solution
Medizin.Macht.Moral highlights objective facts from trustworthy research in a visually interesting way to help people educate themselves about the pharmaceutical system. Common medical supplies are used to display facts about the legal, medical journalism and lobbying practices surrounding the pharmaceutical industry in an entertaining, yet serious, way. Specifically, patient records discuss the legal situation, infusion (IV) bags cover medical journalism facts and the ECG gives an insight into lobbying practises.
